Lipovitan

Brand History

LIPOVITAN expanded beyond Japan, entering markets such as Taiwan, Thailand, Hong Kong, and Malaysia.

1963

Marked an important milestone in flavor innovation to meet consumer preferences. LIPOVITAN Honey was introduced in a convenient can format, offering instant energy anytime, anywhere.

2016

1962

LIPOVITAN was launched as one of the world's first energy drink brands, with the mission of supporting physical strength and helping consumers maintain alertness.

1999

LIPOVITAN entered Vietnam with its first manufacturing plant established in Khanh Hoa Province.

2022

New product LIPOVITAN Tongkat Ali was introduced, offering a powerful energy experience with a new and unique flavor to consumers.

Brand History

New product LIPOVITAN Tongkat Ali was introduced, offering a powerful energy experience with a new and unique flavor to consumers.

2022

Marked an important milestone in flavor innovation to meet consumer preferences. LIPOVITAN Honey was introduced in a convenient can format, offering instant energy anytime, anywhere.

2016

LIPOVITAN entered Vietnam with its first manufacturing plant established in Khanh Hoa Province.

1999

LIPOVITAN expanded beyond Japan, entering markets such as Taiwan, Thailand, Hong Kong, and Malaysia.

1963

LIPOVITAN was launched as one of the world's first energy drink brands, with the mission of supporting physical strength and helping consumers maintain alertness.

1962

STRONG IN SPIRIT, STEADY IN CRAFT

Steadfastness on the sea

From the salty scent of the ocean to their resilience and tireless spirit, fishermen embody the essence of those who devote their lives to the vast, rolling waves.

Standing by their side, LIPOVITAN boosts their enduring spirit, helping fishermen stay strong against the relentless waves and countless trials at sea.

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STRONG IN SPIRIT, STEADY IN CRAFT

Persistence in every moment

Amid the hustle and bustle of life, workers tirelessly dedicate hour after hour to their jobs, their calloused hands standing strong against every challenge. The work may be repetitive, and fatigue may loom, but they never stop striving for the stability of their families.

Standing by their side, LIPOVITAN recharges their energy and endurance through every working hour.

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STRONG IN SPIRIT, STEADY IN CRAFT

Resilience on the field

Through sun and rain, farmers devote their lives to the land, working from dawn till dusk, nurturing every seed with patience and hope for a bountiful harvest.

Standing by their side, LIPOVITAN provides lasting energy, empowering farmers to stay strong through every season of sowing and reaping.

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